ANNI LU

You can't help but be delighted when you see the beautiful color combinations from ANNI LU. In a string of colors, these jewelry achieve a unique expression that creates joy, warmth and magic. All the jewelry is handmade and conveys a personal expression, where even the smallest detail is cherished. For Helle Vestergaard Poulsen, making her own jewelry was first a hobby, alongside her work as creative director at the fashion magazine ALT for damerne. But in 2013, she established ANNI LU when her jewelry sales were doing so well - and today the brand is a highly recognized jewelry brand. The name ANNI LU is a combined name - namely a combination of the two people who inspire Helle the most: her mother Anni and her daughter Luella, who together make up the brand ANNI LU. Helle's jewelry is made from the finest materials, where specially colored beads, stones and white pearls give a feminine, playful expression. ANNI LU is sold in many stores in Scandinavia, but also in selected stores worldwide. The jewelry can often be seen in fashion magazines such as ELLE, ALT for damerne, COSTUME and EUROWOMAN. The jewelry brand has now become so popular that it has been nominated for awards in both Norway and Denmark. If you get a feeling of high sun, big waves and beach when you see the jewelry from ANNI LU, then you are not the only one. Helle Vestergaard Poulsen draws great inspiration from her many trips abroad. The gold-plated bracelets, earrings and necklaces exude a tropical climate. The hallmarks of ANNI LU are the flattering jewelry that breathes life into every look, just as the wind breathes life into the waves in the tropical ocean. A good example is the colorful beach hoops. Prinsesse2ben.dk has a large selection of jewelry from ANNI LU, which you can see here. Otherwise, come in and see them in the store.